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The purpose of this course is to develop and understanding of the underlying concepts, strategies and issues involved in. I was just serving and got some more additional information based on mba question papers. Mbac 2002 papervii marketing management objectives to familiarize with the basic concepts, and techniques of marketing management to understand the. Apr 21, 2018 hey folks, i welcome you to my mba thread on studynama community. The objectives of this course are to introduce the participants of mba programme of the quantitative school of management. Management mam dual degree course in management ix semester. Explain how the marketing and selling are contrasted and briefly explain. Regulations for management under specialized program.
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